GTM Associate

About the role

Our mission is to help small businesses run themselves. We’re starting with doctors’ offices, building autonomous systems that handle busywork and complete the workflows that keep the office moving every day. Our team is small, flat, and ambitious. We value craft, intellectual rigor, and direct communication. About the role As a GTM Associate at Lassie, you'll create the first spark of demand. You'll identify promising doctors' offices, run thoughtful outreach you'd want to receive yourself, schedule demos, and help us learn which messages actually land with small businesses. What you'll do Build lists of promising doctors' offices and run thoughtful outreach across email, phone, social, events, and more Experiment with messages, segments, and channels to learn where demand is strongest Run early discovery conversations to understand who's working in the practice, how the office operates, and where Lassie may or may not fit Partner closely with Account Executives to schedule demos with offices that meet Lassie's ideal customer profile Keep the GTM engine organized, measured, and moving What we're looking for You have 1–2 years of SDR or BDR experience You move fast, think fast, and