AI Social Strategist

About the role

We're looking for an AI Social Strategist to build Hootsuite's organic social presence with AI as the operating model from day one. Reporting to the Director, Marketing Channels & Distribution, you'll be embedded within the AEO team and own social as a system you continuously improve, not a list of tasks you execute.

This role is open to remote-applicants in Canada (in Provinces where we can hire legally), unless you are near a commuting distance from our Toronto or Vancouver offices. In which case, there would be a hybrid component.

WHAT YOU'LL DO

• Build and run an AI-first social system across Hootsuite Amplify and broader social channels (LinkedIn, X, Reddit, and Meta), using Claude, the Hootsuite MCP, and complementary tooling to automate the parts of the function that should not require a human
• Build reusable Claude skills and MCP-powered tools (brand-voice drafting, post analysis, listening synthesis, competitive briefs) so your w

Skills