Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. Social media is one of the most important channels in Replit's go-to-market motion — not just for brand awareness, but as a direct driver of user acquisition, product discovery, and community trust. We're looking for the person who will own our social channels end to end. You'll lead our social media strategy, working directly to the Head of Consumer and Brand Marketing. You'll define our voice, build our playbook from scratch, and turn Replit's narrative into content that gets people excited to use the product. You'll have creative latitude, working in close collaboration with GTM, Product, Engineering, Product Marketing, and Design, and a ringside seat to one of the most interesting moments in software history. This is the right role if you've scaled social from the ground up before, you live on Instagram, TikTok, Reddit, and X, and you're energized by the challenge of building something durable, not just going viral. What You'll Do
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