Sr. Growth Marketing Specialist - Cal AI

About the role

Cal AI is looking for a highly strategic and execution-oriented Sr. Growth Marketing Specialist to support and execute on user acquisition, retention, and growth across paid, organic, influencer, affiliate, and partnership channels.

You will run campaigns, analyze performance data, build testing frameworks, and identify opportunities to improve channel efficiency, all in close partnership with our leadership, creative, product, and analytics teams.

This is a role for someone who thrives in hands-on execution, brings a data-driven mindset to their work, and is building toward broader strategic ownership.

What you’ll be doing:

• Execute paid advertising campaigns across major digital platforms, including Meta, TikTok, Google, Snapchat, and other emerging channels
• Proactively identify and recommend specific acquisition improvements and channel optimizations based on performance analysis
• Contribute to retention and engagement initiatives through channel execution and lifecycle insights
• Iden

Skills