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Location listed: San Juan, PR, US. Remote does not always mean you can work from every country; check the employer posting for restrictions.
Salary
Salary not listed
Role type: Contractor, long-term contractor, contractor-to-full-time, or full-time
Level: Emerging, mid-level, or senior depending on experience
Location: San Juan, Puerto Rico preferred; remote considered for exceptional candidates
Path: Potential path toward senior content strategy, client strategy, editorial leadership, and long-term partnership opportunities
Write stories that help people become who they are trying to become.:
People live out the life stories they are narrating to themselves — for better or worse.
the company® helps brands understand those narratives, enter them honestly, and shape them toward positive change. When we do that well, people make better decisions, brands become more useful, and our clients’ businesses grow.
That is why we call our writers Storytellers.
Most articles on the web are dry remixes of other articles, written primarily for search engines. For many marketers, humans are treated as “traffic” moving through “funnels” for the sole purpose of “monetization.”
We do not believe that is good marketing.
We also do not believe it produces very good writing.
At the company, SEO matters. AEO matters. LLM visibility matters. Structure matters. Search intent matters. But great writing does more than satisfy an algorithm. It enters the narrative a real person is already telling themselves and helps them see a better next step.
That requires intelligence, empathy, strategy, artistry, research, discipline, and craft.
It also requires humility. Writing is a team sport. You will work with editors, strategists, clients, subject-matter experts, designers, AI tools, and other collaborators. You have to be willing to receive direct feedback, revise deeply, sharpen your thinking, and keep improving.
We are not looking for content assemblers.
We are looking for serious writers who want to become great Storytellers.
You will also help us think.
That may mean reading a client’s website, reviewing competitor content, analyzing a transcript, studying search results, using AI to explore a topic, and then coming back with a clear point of view:
“Here is what people are really trying to understand. Here is the story everyone else is telling. Here is the deeper story we should tell instead.”
That is the work.
Most web writing is trapped inside the wrong question: “how do we rank for this keyword?”
That question has its place. But it is not enough.
“What is this person trying to figure out?”
“What fear, desire, confusion, or hope brought them here?”
“What story are they already telling themselves?”
“What would help them move forward?”
“What does the brand know that can genuinely help?”
“What structure will make this page useful in the context where someone experiences it?”
“How do we make this piece strong enough for search engines, LLMs, clients, and actual humans?”
Writing this way is harder than ordinary content writing.
It requires you to understand the reader, the brand, the business, the search environment, the page format, the client’s expertise, and the emotional logic of the decision being made.
It also requires range. A Storyteller may need to write about culinary school, construction, career change, education, entrepreneurship, sales, leadership, health, technology, or a topic they have never encountered before.
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