As a (Senior) Marketing Analyst at Freenow you will become a key expert on customer data and retention mechanics. Working within the marketing data team, you will be responsible for developing, analyzing, and optimizing Freenow’s CRM and lifecycle marketing activities across Europe.
YOUR DAILY ADVENTURES WILL INCLUDE:
You actively support and consult the CRM department with deep-dive analyses, troubleshooting, and actionable recommendations to optimize our end-to-end customer lifecycle strategy.
You analyse customer data to identify trends, patterns, churn risks and opportunities for enhancing engagement, while also developing advanced customer segmentations to tailor marketing efforts and improve personalization
You contribute to the implementation of next generation marketing tech, helping to design, test, and deploy AI driven pr